Selling Good Health!
Sometimes I feel that I am a sales person. Although I was trained to educate my patients to control their diabetes, I find myself using every possible tactic to sell them good health.
Yesterday, I saw a woman for the second time. She has uncontrolled diabetes and is morbidly obese. She stated at the first visit that she realizes that if her poor eating habits continue it might “kill her”. She is fearful, however, at the same time, like an alcoholic, she just can’t stop.
I suggested low-calorie, healthy and well-balanced food choices so she could replace the higher-calorie and higher-sugar/fat cookies, ice cream and cake – but there was more to it. I had to sell her good health. I had to convince her to save herself. I had to use every ounce of my psychological skills to motivate her.
From the first visit to her second visit, yesterday, she had made changes. I was happy with her progress. My sales-pitch worked! Now we are focusing more on the 8-11:00 pm “trouble-time”. I am hopeful. With my continued support and her compliance – we’ll seal the deal!
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